{"title":"TrueFoundation","description":"\u003cp style=\"text-align: center;\"\u003eStep into the future of the nail chemistry with TrueFoundation, HONA's groundbreaking universal hybrid gel, that marries the flex of a rubber base with the strength of a builder. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with universal properties, allowing you to use it as a base, builder or to adhere your full cover gel extensions for weeks of perfect wear.\u003c\/p\u003e\n\u003c!----\u003e","products":[{"product_id":"gel-system-trial-kit","title":"True Foundation Trial Kit","description":"\u003cp\u003eDuring our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cbutton class=\"Collapsible__Button Heading u-h6\" data-action=\"toggle-collapsible\" aria-expanded=\"false\"\u003eDescription\u003cspan class=\"Collapsible__Plus\"\u003e\u003c\/span\u003e \u003c\/button\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan\u003eHONA understands that switching gel systems can be expensive. That is why we are offering this Trial kit at a reduced price. \u003c\/span\u003eThis set is designed to allow you to try the quality of our system before committing to a larger order.\u003c\/p\u003e\n\u003cp\u003eContained in the kit is 1x SuperShine, TrueBond, TrueFoundation and seasonal gel polish colour\u003c\/p\u003e\n\u003cp\u003e**The TrueFoundation and gel polish colours included in the set will be issued at random, however if ordered with other products we will make sure no duplicate colours are sent.\u003c\/p\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired the world leading chemists to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state of the art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future proofing yourself.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e100% transparency - \u003c\/strong\u003e\u003cspan\u003eHONA will not only be able to tell you the \u003c\/span\u003e\u003cspan\u003eexact day\u003c\/span\u003e\u003cspan\u003e your product was created but the \u003c\/span\u003e\u003cspan\u003ename\u003c\/span\u003e\u003cspan\u003e of the person who created it along with the \u003c\/span\u003e\u003cspan\u003eexact location\u003c\/span\u003e\u003cspan\u003e. \u003c\/span\u003e\u003cspan\u003eThis knowledge combined with the \u003c\/span\u003e\u003cspan\u003e100% transparent label\u003c\/span\u003e\u003cspan\u003e means you can fact check all our claims.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA Gel Polish? \u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eVegan \u0026amp; cruelty free\u003c\/li\u003e\n\u003cli\u003e100% Gel\u003c\/li\u003e\n\u003cli\u003eLong lasting\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany and USA, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003c\/li\u003e\n\u003cli\u003eVery pigmented\u003c\/li\u003e\n\u003cli\u003eLittle to no heat spike\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eColour Representation: \u003c\/strong\u003e\u003cspan\u003eEvery effort is made to ensure that all our product imagery is as accurate as possible. There is several real life images on each product page. However due to colour\/resolution settings on electronic devices, the colour representation may differ slightly from the physical product.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"1x Bond | Top Coat | TrueFoundation | Gel Polish \/ 20ml","offer_id":42766126252163,"sku":"Trial-Kit-gel-system","price":72.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/0003-4686497249028560423.png?v=1777629921"},{"product_id":"truefoundation-clear","title":"True Foundation - Clear","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"TrueFoundation \/ 20ml","offer_id":43537366155395,"sku":"TrueFoundation-CLEAR-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/HONA-Complete-Base-Gel-Bottle_bf9c2167-f936-43b6-99b3-dc2743a97eaf.png?v=1704465214"},{"product_id":"truefoundation-anwen","title":"True Foundation - Anwen","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Anwen \/ 20ml","offer_id":44252422045827,"sku":"Anwen-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/AnwenBottle.jpg?v=1772462722"},{"product_id":"truefoundation-sass","title":"True Foundation - Sass","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Sass \/ 20ml","offer_id":44406340452483,"sku":"Sass-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PureFoundation_Sass_Bottle.jpg?v=1717510163"},{"product_id":"truefoundation-dove","title":"True Foundation - Dove","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Dove \/ 20ml","offer_id":44406341042307,"sku":"Dove-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/DoveBottle.jpg?v=1717510486"},{"product_id":"truefoundation-plushie","title":"True Foundation - Plushie","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Plushie \/ 20ml","offer_id":44406341697667,"sku":"Plushie-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PlushieBottle.jpg?v=1717511403"},{"product_id":"truefoundation-doll","title":"True Foundation - Doll","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Doll \/ 20ml","offer_id":44406342090883,"sku":"Doll-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PureFoundationDollBottle_e0c1ae84-cb2f-40cd-b5b9-814ea9982f2f.jpg?v=1718280361"},{"product_id":"truefoundation-rosy","title":"True Foundation - Rosy","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Rosy \/ 20ml","offer_id":44406342254723,"sku":"Rosy-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Rosybottle.jpg?v=1718289247"},{"product_id":"truefoundation-primrose","title":"True Foundation - Primrose","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Primrose \/ 20ml","offer_id":44406342975619,"sku":"Primrose-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Primrose_Bottle.jpg?v=1718357842"},{"product_id":"truefoundation-cotton","title":"True Foundation - Cotton","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Cotton \/ 20ml","offer_id":44406343991427,"sku":"Cotton-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Cotton_Bottle.png?v=1762256295"},{"product_id":"truefoundation-stone","title":"True Foundation - Stone","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Stone \/ 20ml","offer_id":44406344712323,"sku":"Stone-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Stonebottle.jpg?v=1718368523"},{"product_id":"truefoundation-pudding","title":"True Foundation - Pudding","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Pudding \/ 20ml","offer_id":44406345695363,"sku":"Pudding-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Pudding_bottle.jpg?v=1718367204"},{"product_id":"truefoundation-peaches","title":"True Foundation - Peaches","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Peaches \/ 20ml","offer_id":44406346055811,"sku":"Peaches-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Peachesbottle.jpg?v=1718356246"},{"product_id":"truefoundation-pearl","title":"True Foundation - Pearl","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Pearl \/ 20ml","offer_id":44406347038851,"sku":"Pearl-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PearlBottle.jpg?v=1718359855"},{"product_id":"truefoundation-chic","title":"True Foundation - Chic","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Chic \/ 20ml","offer_id":44406347759747,"sku":"Chic-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PureFoundationChicBottle.jpg?v=1718274182"},{"product_id":"truefoundation-sweetie","title":"True Foundation - Sweetie","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Sweetie \/ 20ml","offer_id":44406348054659,"sku":"Sweetie-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/SweetieBottle.jpg?v=1718373424"},{"product_id":"truefoundation-bonny","title":"True Foundation - Bonny","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Bonny \/ 20ml","offer_id":44406348218499,"sku":"Bonny-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Bonny_bottle.jpg?v=1718202110"},{"product_id":"truefoundation-gloss","title":"True Foundation - Gloss","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Gloss \/ 20ml","offer_id":44406348972163,"sku":"Gloss-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/nakedbottle.jpg?v=1718287862"},{"product_id":"truefoundation-lover","title":"True Foundation - Lover","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Lover \/ 20ml","offer_id":44406349693059,"sku":"Lover-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/loverbottle.jpg?v=1718285622"},{"product_id":"truefoundation-cwtch","title":"True Foundation - Cwtch","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Cwtch \/ 20ml","offer_id":44406351102083,"sku":"Cwtch-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Cwtch_Bottle.webp?v=1762256243"},{"product_id":"truefoundation-petal","title":"True Foundation - Petal","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Petal \/ 20ml","offer_id":44406351560835,"sku":"Petal-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Petalbottle.jpg?v=1718361491"},{"product_id":"truefoundation-sugar","title":"True Foundation - Sugar","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Sugar \/ 20ml","offer_id":44406352806019,"sku":"Sugar-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/BottleSugar.jpg?v=1718374897"},{"product_id":"truefoundation-dainty","title":"True Foundation - Dainty","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"Dainty \/ 20ml","offer_id":44406353461379,"sku":"Dainty-TrueFoundation-gel-system","price":22.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/Daintybottle.jpg?v=1718279056"},{"product_id":"truefoundation-collection","title":"True Foundation Collection","description":"\u003cp\u003ePlease note: During our transition from PureFoundation to TrueFoundation, you may receive products labelled with the original PureFoundation name. Rest assured, the formula remains exactly the same – only the name and packaging are being updated.\u003c\/p\u003e\n\u003cdiv class=\"Product__Tabs\" style=\"margin: 0px 0 40px 0;\"\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\n\u003cdiv class=\"Collapsible__Inner\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cdiv class=\"features productDesc\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eStep into the future of the nail industry with TrueFoundation, HONA's groundbreaking hybrid that marries the strength of a rubber base with the grace of TruBuild. Our innovative formula is fortified with advanced ingredients, enabling a level of crosslinking that surpasses traditional gels. The outcome is a product with unmatched adhesive properties, providing a robust foundation that truly stands out in the market.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis collection includes all 21 shades of TrueFoundation Coloured, plus TrueFoundation Clear. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy choose TrueFoundation\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis universal gel can be used in many ways it is a strong builder gel (no base required), it is an incredible adhesive for SwiftTips (HONA's soft gel extension system) and is also great as a strengthening overlay.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eAt the heart of TrueFoundation is a key ingredient that forms robust bonds with keratin – the fundamental protein in nails. This leads to dramatically enhanced adhesion, reducing the risk of peeling and chipping and ensuring your manicures are both durable and long-lasting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eWhy choose the HONA Gel System?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSAFER\u003c\/strong\u003e - HONA hired world-leading chemists, to create the incredible formula. What this means is that you know the product has been made to the highest standards. No toxic ingredients have been used which has greatly reduced the risk of causing yourself or a client an allergy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTRONGER\u003c\/strong\u003e - Using state-of-the-art ingredients, the HONA gel system formula was created to be the strongest hypoallergenic brand it can be. It will give up to 3+ weeks of use while giving little to no heat spike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSMARTER\u003c\/strong\u003e - By choosing the HONA gel system you are future-proofing you and your salon. Developing an allergy to your current gel system can be costly as you will need to rebrand. A hypoallergenic system like ours will greatly reduce the chances of you developing an allergy - future-proofing yourself.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhat are the key features of HONA TrueFoundation?\u003c\/b\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e20ml bottle\u003c\/li\u003e\n\u003cli\u003eMedium viscosity \u003c\/li\u003e\n\u003cli\u003eNo base coat is needed\u003c\/li\u003e\n\u003cli\u003eSafe, and doesn't harm the natural nail.\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free \u003c\/li\u003e\n\u003cli\u003eHypoallergenic \u003c\/li\u003e\n\u003cli\u003eHEMA, HPMA \u0026amp; IBOA free\u003c\/li\u003e\n\u003cli\u003e100% Gel system\u003c\/li\u003e\n\u003cli\u003eCreated in Germany, Packaged in Wales\u003c\/li\u003e\n\u003cli\u003eUnique outer cap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLong brush to reach every drop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Collapsible Collapsible--large\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HONA","offers":[{"title":"22x TrueFoundation \/ 20ml","offer_id":44476259565699,"sku":"TrueFoundation-gel-system-collection","price":487.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/PUREFOUNDATIONFULLCOLLECTION.jpg?v=1718621289"},{"product_id":"replacement-gel-bottle-brush","title":"Replacement Gel Bottle Brush","description":"\u003cp data-start=\"186\" data-end=\"351\"\u003eA recent brush issue has affected some of our gel bottles, and we want to make it right.\u003c\/p\u003e\n\u003cp data-start=\"353\" data-end=\"531\"\u003eSome brushes became slightly bent due to a tolerance update made in 2022. This may have left you with a brush that’s misshapen or tricky to use.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eWe’d already been developing a new and improved brush based on your feedback, featuring smoother bristles and a slightly rounder shape for better control and application. We’ve now fast-tracked the update, and the new version is already in production.\u003c\/p\u003e\n\u003cp\u003eGoing forward, any faulty brushes will be automatically replaced with the improved version. You may still receive some of the original style brushes while we transition stock, but these will only be brushes with no faults that have been quality checked.  \u003c\/p\u003e\n\u003cp data-start=\"533\" data-end=\"698\"\u003eWe’ve now resolved the issue and all new bottles are fitted with our improved brush. These updated brushes are made from high-quality DuPont nylon, offering:\u003c\/p\u003e\n\u003cul data-start=\"699\" data-end=\"816\"\u003e\n\u003cli data-start=\"699\" data-end=\"720\"\u003e\n\u003cp data-start=\"701\" data-end=\"720\"\u003eSmoother bristles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"721\" data-end=\"750\"\u003e\n\u003cp data-start=\"723\" data-end=\"750\"\u003eBetter product absorption\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"751\" data-end=\"816\"\u003e\n\u003cp data-start=\"753\" data-end=\"816\"\u003eA slightly rounder shape for improved control and application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"818\" data-end=\"960\"\u003eIf you’ve received a bottle with a misshapen brush, you can order a replacement.\u003c\/p\u003e\n\u003cp data-start=\"818\" data-end=\"960\"\u003e\u003cstrong\u003ePLEASE NOTE:\u003c\/strong\u003e Brush replacements are limited to \u003cstrong data-end=\"172\" data-start=\"153\"\u003e40 per customer\u003c\/strong\u003e. Orders exceeding this limit will be adjusted at checkout. This policy helps us ensure fair access for all customers.\u003c\/p\u003e\n\u003cp data-start=\"1049\" data-end=\"1186\"\u003eWe truly appreciate your patience as we fix this. Being an independent brand means we can act quickly and always put our community first.\u003c\/p\u003e\n\u003cp data-start=\"1188\" data-end=\"1257\"\u003eThank you for sticking with us.\u003c\/p\u003e","brand":"HONA","offers":[{"title":"Default Title","offer_id":54503060046209,"sku":"replacement-gel-bottle-brush","price":0.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/5424\/6019\/files\/3_9207455e-e8cf-4513-8272-8173119b626c.png?v=1753177296"}],"url":"https:\/\/www.hona.se\/en\/collections\/truefoundation.oembed","provider":"HONA","version":"1.0","type":"link"}